{"metric":"retention","about":"Share of each week's new buyers who buy again 1-4 weeks later","source":"https://github.com/doescodinggiteasier/wknipe-site/blob/main/data/x402_market/retention.csv","licence":"CC BY 4.0, cite wknipe.com","data_built_at":"2026-10-01T03:48:19.566Z","rows":[{"cohort_week":"2026-08-31","new_buyers":2018,"week_1":0.1938,"week_2":0.1447,"week_3":0.1085,"week_4":""},{"cohort_week":"2026-09-07","new_buyers":4750,"week_1":0.3059,"week_2":0.2937,"week_3":"","week_4":""},{"cohort_week":"2026-09-14","new_buyers":3246,"week_1":0.216,"week_2":"","week_3":"","week_4":""},{"cohort_week":"2026-09-21","new_buyers":4364,"week_1":"","week_2":"","week_3":"","week_4":""}]}